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MÜ

  • Professional work
  • Blog
  • Student work
  • Side projects
  • About

— Welcome! ✨

Thanks for stopping by! I'm Müge, a design lead for complex, regulated products: banking, public services, insurance.

I lead teams of designers, bring research into organisations that never had it, and turn tangled processes into services people can actually use. Here you'll find the stories behind that work: the problems, the constraints, and the decisions.

Some projects are confidential, so details have been anonymised. If something sparks your curiosity, reach out. I’d be happy to go deeper in conversation.

Read my blog
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Redefinition of a value proposition
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User centric design for a service hub
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A phygital experience
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Project scoping and alignment
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Transforming corporate risk assessment through integrated workflows and data visualisations
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Data & Design
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More projects...